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Top 4 Niche Marketing Techniques

Top 4 Niche Marketing Techniques

Niche Marketing means to concentrate all marketing efforts on a small but specific and well defined segment of the population. Niches are “created” by identifying needs, wants and requirements that are available within your market (BusinessDictionary.com). This is...
5 Proven Tips to Close B2B Sales

5 Proven Tips to Close B2B Sales

Although there is some overlap between Business-to-Business (B2B) and Business-to-Consumer (B2C) sales, B2B has some unique considerations to take into account. Knowing these and taking advantage of them can help to improve the close rate of your B2B sale. This piece...
Top 10 Internet Sales Techniques

Top 10 Internet Sales Techniques

Online Business is BIG Business Many people prefer doing the majority of their business online as it is typically the most cost effective way to not only get started but also to maintain. In this piece, I will discuss 10 Internet Sales Techniques to implement in your...
What is Ambush Marketing?

What is Ambush Marketing?

Ambush Marketing is a marketing technique which involves riding on the coattails of a major event or campaign without actually paying for or participating in the sponsorship or event (www.wisegeek.com). It is a tactic that many vendors use to get free promotion and...